For the scratcher in your family, this Willow’s Scratch and Play Cat Post, made with natural jute, is ideal for your furry friend to sink their claws into, while the attached pom-pom provides some added playtime fun. Cats are playful and curious animals that love to climb to heights enabling them to survey their surroundings. Their instinctive need to scratch helps remove old nail sheaths and helps to keep claws clean and sharp, the scratching action also supports important stretching, muscle toning and territory marking. This scratch post not only relieves stress, frustration and boredom, it positively promotes fitness by encouraging play and climb activity.